ADD AND BLUR STUDIO.

OURCAPABILITIES.

Craft Built for Demanding Briefs

We create premium CGI, product visualization, brand motion, and finishing support for brands, agencies, and production teams that need visually sharp work delivered with production discipline.
01

Product CGI & Visualization

Photoreal product films, launch stills, hardware reveals, and material-led CGI built to make industrial design, consumer electronics, packaging, and objects feel precise, premium, and campaign-ready.
Launch StillsReveal FilmsMaterial Detail
02

Brand Motion

Motion systems, visual transitions, abstract brand worlds, and campaign-supporting animation designed to give static brand language movement, clarity, and memorability across screens.
Motion SystemsBrand FilmsTypographic Motion
03

Look Development & Visual R&D

Material studies, styleframes, shading systems, lighting logic, and visual experimentation used to define a clear image language before full production begins.
StyleframesMaterial SystemsVisual R&D
04

Finishing, Compositing & Integration

Compositing, cleanup, grading, integration, and final image polish that help 3D, live action, and motion elements land as one coherent finished piece.
CompositingGradingIntegration
05

Campaign Adaptation & Screen Delivery

Broadcast, social, vertical, presentation, and digital campaign assets adapted for the screens and formats where the work actually needs to perform.
Broadcast AssetsSocial CutdownsScreen Adaptation

Pipeline Architecture

  • Creative Direction & Visual Development
  • Storyboard & Shot Planning
  • 2D / 3D Motion Design
  • Modeling, Shading & Lookdev
  • Lighting, Rendering & Finishing
  • Compositing & Delivery